Our story was featured in the local papers!

Business was a Natural Change

We are a family owned and operated Christian business. My wife, Denise and I have adopted four beautiful African American children over the last 14 years, all as infants. We are Caucasian, and wanted to learn to care for our children’s hair and skin with the best natural products we could find. We shopped around and were surprised at the lack of truly natural hair and skin care products out there. We found many companies that claimed to offer natural products but were actually selling products full of chemicals and preservatives, with a few herbs or essential oils thrown in, presumably to make them appear natural or healthy.

We finally found some great products that not only worked for our children, but worked for us as well. Best of all, they're free from preservatives and other harmful chemicals. We liked them so much that we wanted to share them with others who may be searching for similar products.

We have dealt with chemical sensitivities, allergies, eczema, psoriasis, and other skin conditions, and the skin care products we sell are products that have helped us tremendously.

After finding skin and hair care products, we searched for and found natural cosmetics that Denise, who has sensitive skin, Rosacea, and chemical sensitivities, was able to use. Like the body care products, the cosmetics are free from chemical preservatives, colors and fragrances, and are not tested on animals. We sell only brands that we believe in and have used ourselves.

A friend asked, “Why not sell other natural items?” So we decided to offer other products such as local raw honey, and hand crafted artisan soaps, and many other eco-friendly products. We will also be selling our own brand lip balm, body butter, and salve. If you have a suggestion for a truly pure and natural product you would like us to carry, please
email us

Please don’t hesitate to contact us if you have questions or comments.

Our Mission:

Provide excellent Customer Service

Offer only truly pure and natural products at very affordable prices

Provide an easy and secure shopping experience

Our Promise:

Research every product we sell to ensure it is free of harmful chemicals

Treat you the customer, as we would want and expect to be treated

~ Nick
Co-Owner, Truly Pure & Natural